Have you ever tracked a piece of mail and noticed it seems to be taking a not-so-direct journey? This sometimes happens when the Postal Service mistakenly sends mail to the wrong facility. But why does this happen, and how often?
In modern marketing, companies often draw from a chest of marketing tools to target the right customer at the right time. They mix and match a multitude of advertising channels to create an efficient campaign when every marketing dollar counts against the bottom line.
The Postal Service...Read More