From Home Office to Post Office

Bigger isn’t always better. Take microbusinesses, for example – small businesses of fewer than 10 employees. They make up 75 percent of all employers in the country and fuel the U.S. economy.

They also drive innovation and competition, and some even grow to be larger enterprises that stimulate further economic growth. Oh, and microbusinesses happen to be big users of the U.S. Postal Service, as our recent white paper indicates.

 

Town and Country

There’s been a lot of talk lately about the urban-rural divide in this country. But the U.S. Postal Service has had to deal with it in one form or another since its founding.

Our recent white paper brings a useful historical perspective to the Postal Service’s long-time efforts to balance the often-conflicting demands of urban and rural customers.

 

The Ups and Downs of Productivity

Blame it on the rain. Or the heat, or the snow. Weather, it seems, has an impact on the U.S. Postal Service’s productivity. Geographic regions with extreme climate – other things being equal – have lower productivity than moderate climate regions.

Climate isn’t the only regional factor. Cost of living and terrain ruggedness also have an impact on the productivity in a region.

 

Digging Deeper on Mail Mix Study

We know that having a variety of mail in the mailbox boosts ad mail’s effectiveness. And our recent research on the mail mix showed that.

But we don’t necessarily know why. That was one of the many questions raised and discussed by a panel of experts and about 50 attendees at our recent forum on the study, Advertising Mail: Mail Mix Matters.

 

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Recent Poll

Would you support reduced service standards if the Postal Service lowered costs?

Recent Comments

  • 2 days 29 min ago
    USPS is no doubt vital to America. Just quit delivery of packages, and junk mail services. When I get mail I like to know it's important. Sell unneeded infrastructure and do what we as citizens...
  • 2 days 9 hours ago
    There's a real catch 22 for the consumers when the USPS doesn't deliver an Amazon Prime package within the "Guaranteed Delivery Terms and Conditions" time we pay for. You get...

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