Much emphasis has been placed on reducing the Postal Service’s costs in response to its financial crisis. Yet financial viability could come in the form of a balanced approach that both reduces costs and increases revenue. How would a smart business respond to declines in its major products? Would it raise prices where possible in stagnant areas and invest the proceeds into existing or new growth areas? Would it selectively discount products to grow volume in price sensitive segments?
Credit Amazon CEO Jeff Bezos for bringing drones into the public consciousness with his December 13, 2013, 60 Minutes interview. In what many skeptics viewed as a masterful piece of marketing, he predicted that in the next 5 years, drones would further revolutionize the online retail...Read More