What if the U.S. Postal Service tapped the vast array of available digital information technologies to enhance sales, operations, and new business development? The possibilities, it would seem, while not endless, are fairly extensive.
Your challenge, if you choose to accept it, is to reduce undeliverable as addressed (UAA) mail by 50 percent. Okay, those weren’t the exact words, but that was the challenge put forward 10 years ago by then-Postmaster General Jack Potter.
At that time UAA mail – undeliverable because of...Read More