The Ups and Downs of Productivity

Blame it on the rain. Or the heat, or the snow. Weather, it seems, has an impact on the U.S. Postal Service’s productivity. Geographic regions with extreme climate – other things being equal – have lower productivity than moderate climate regions.

Climate isn’t the only regional factor. Cost of living and terrain ruggedness also have an impact on the productivity in a region.

 

Digging Deeper on Mail Mix Study

We know that having a variety of mail in the mailbox boosts ad mail’s effectiveness. And our recent research on the mail mix showed that.

But we don’t necessarily know why. That was one of the many questions raised and discussed by a panel of experts and about 50 attendees at our recent forum on the study, Advertising Mail: Mail Mix Matters.

 

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