Ever watch an ad on YouTube and think, “I don’t get it?” It’s likely the ad was directed at a certain customer segment – like, say, millennials. Companies target their advertisements in a variety of ways to reach different types of customers, and age segmentation is one of the most common.
Service is in the name, so you know it’s important. Indeed, U.S. Postal Service managers place service performance at the top of their priority list – sometimes even over the financial health of the agency, our recent audit...Read More