Have you received ad mail with digital technology included?

Mere ink-on-paper advertisements are so last week. Cutting-edge ads, including direct mail, involve interactive features that were once limited to slick websites. How about something the size of a postcard that uses radio waves to send detailed product information to your smartphone and lets you to buy the minute you want to? Or a piece of mail that has an embedded, paper-thin video screen that you can control?


Opportunity Knocks

The aptly named Business Service Network (BSN) is charged with servicing the U.S. Postal Service’s 23,000 largest customers by addressing service issues, answering questions, and fulfilling other requests. Given the annual postal spend of this customer group – almost $38 billion in fiscal year 2013 alone – it clearly behooves the Postal Service to keep these customers happy.



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Recent Comments

  • 11 hours 32 min ago
    Agree that USPS should look for ways to fulfill their responsibilities to those whose bodies have given out in the line of duty after years of being human pack mules. Sadly this companies history...
  • 11 hours 42 min ago
    I run the occupational medicine program for CityMD we have 100 sites in the New york New jersey region and see many USPS injuries in our sites I am looking for direction to a contact who can...

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