“Why is marketing for print magazines so outdated?” an industry blog asked after receiving a direct mail offer from a major news magazine that featured all the pizzazz of, well, a 1990s direct mail piece.
As package volumes climb, so too has the U.S. Postal Service’s investments in sorting systems. Since 2015, it has deployed 33 Small Package Sorting System (SPSS) machines costing over $141 million. It intended to invest another $23 million to have seven more SPSS machines operational during the...Read More