The Value of Ideas

Let’s talk intellectual property and the U.S. Postal Service for a moment. IP, as it’s commonly called, refers to intangible assets involving creativity and invention. Things like movies, books, computer software, engine design, and even the ZIP Code.

 

The Innovation Unit Dilemma

Innovation is a hallmark of the digital revolution yet for many companies innovation remains hard. The popular book The Innovator’s Dilemma notes that companies often either ignore a disruptive technology or if they recognize it, they try to manage it like their traditional business. The book says companies need to recognize the disruptive technology and then set up a separate unit to manage it.

 

Pages

Recent Poll

How important is free shipping when deciding whether to place an online order?

Recent Comments

  • 2 hours 27 min ago
    As a US postal employee I am embarrassed and frustrated that I cannot answer question for my daughter. She was tracking mailpiece to be delivered to her in Lehigh Acres, Fl. It got to Orlando then...
  • 2 hours 28 min ago
    As a US postal employee I am embarrassed and frustrated that I cannot answer question for my daughter. She was tracking mailpiece to be delivered to her in Lehigh Acres, Fl. It got to Orlando then...

Monthly Archive