The sometimes elusive concept of “brand” is very real and useful to businesses and organizations of all kinds and sizes. A brand encompasses an array of tangible and intangible elements, from a company’s name and logo to consumers’ expectations of a particular product or service. For instance, the names and logos of Mercedes Benz and Lexus usually make people think of reliable, well-built, luxury cars. Wal-Mart and Target are most often associated with large inventories of everyday goods at discounted prices.
If you can one-stop shop for practically every other thing in your life, why not for Inspectors General reports? Well, now you can. And just in time for the holidays!
The Inspector General (IG) community has a new website that creates a single home for thousands of IG reports from across...Read More