Passing up Passport Revenue?

Until the early 1970s, citizens applying for passports had to wait in long lines at one of 10 U.S. Department of State passport offices or at a federal or state court. The traveling public was not happy about the inconvenient locations of these offices or the hours’ long wait to submit an application, and they let their elected officials know. The solution allowed post offices to accept and process passport applications on behalf of the State Department. The passports were then mailed directly to the applicants.

 

Promoting the Postal Service

The U.S. Postal Service uses a variety of strategies and media – including direct mail, television, radio, and sponsorships – to advertise, market, and promote its products and services. These efforts also help to build brand awareness for the Postal Service. Some campaigns have succeeded, such as the Priority Mail Flat Rate box campaign, “If it fits, it ships®.” Other efforts have been less successful.

 

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Recent Comments

  • 9 hours 16 min ago
    Hi Lorraine, and thank you for your message. The OIG is an independent agency of the Postal Service which investigates fraud. waste, and abuse within the Postal Service; and day-to-day mail delivery...
  • 10 hours 1 min ago
    I would have liked to use the kiosk but could not pay for the cushioned mailer that I also needed to buy. I was also not offered 1st class mailing options. If both of these we possible, I would not...

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