Try It, You’ll Like It

Coupons, sales, two-for-one offers, and loyalty programs are just a few of the countless types of promotions businesses use to move inventory or get consumers to try new products and services. 

Commercial enterprises offer deals, specials, or rewards programs from time to time because … they often work. Chances are one of these marketing techniques recently influenced your buying decisions.

 

Jenny Come Lately

Think stamps are only worth the paper they’re printed on? Philatelists will tell you to think again. The tiny One-Cent Magenta stamp, now on display at the National Postal Museum, recently sold for $9.5 million. 

Of course, that sole-surviving stamp of the British Guiana penny issues is the rarest stamp in the world. Other stamps deemed collectible by the philatelic community are also worth a pretty penny. 

 

Chart Toppers and Late Bloomers

Elvis is back in the building! Earlier this month, the U.S. Postal Service previewed the new Elvis Presley stamp that will be released in August as part of the popular music icons series of commemorative stamps that include the likes of Ray Charles, Janis Joplin, and Jimi Hendrix. 

 

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