The U.S. Postal Service is going Hollywood in its latest marketing effort – a new partnership with Sony Pictures as it rolls out the promotion of “The Amazing Spider-Man 2.” This co-branding and multi-channel marketing push for Priority Mail seem to be catching the attention of consumers, even if scaring off arachnophobic philatelists in the process.
Two times a year, we publish a chronicle of our work and activities for a just-ended 6-month period. This Semiannual Report to Congress (SARC) is required by the IG Act, but it’s also a chance for us to share a summary of work with our many stakeholders, including the public. The work reflects...Read More