The Freebie that Pays

People like free stuff. People also are more likely to buy something once they try it. So, it makes sense that offering free, trial-size samples of everything from laundry detergent to shampoo is a frequently used arrow in the sales-and-marketing quiver. 

 

Surf's Up

The U.S. Postal Service’s foray into digital products is similar to the United States’ showing in international soccer tournaments. We start strong, but then fall behind the rest of the world powers.

 

Between a Rock and a Hard Place

When it comes to postal products that don’t cover their costs, the U.S. Postal Service finds itself in a no-win situation. The law that governs the U.S. Postal Service, the Postal Accountability and Enhancement Act (PAEA), requires the Postal Service to make sure all products cover their direct costs. But it also caps the price increase on market-dominant mail classes at the increase in inflation.

 

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Recent Comments

  • 19 hours 12 min ago
    ​Thanks for your message. We are an independent agency of the Postal Service and unfortunately can't help with delayed mail or packages. You can file a complaint with the Postal Service on their...
  • 22 hours 16 min ago
    Hello, Can someone pls check why a registered International package from India has not reached me here in NJ? I am told by Indian postal service that it has reached USPS already. Here is the...

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