It seems the pricing of parcels in today’s market is a lot like the story of Goldilocks and the three bears (with the U.S. Postal Service playing the role of Goldilocks): If USPS sets prices too high, it opens the door for the big retailers to come in and make their own deliveries. If it prices them too low, it loses money. It needs to price parcel delivery services just right.
Who doesn’t like finding a package they ordered online on their doorstep at an unexpected time, like, say, late in the evening just before you turn out the porch light for the night?
Consumers have come to expect quick delivery of parcels, often at odd hours of the day. This new paradigm...Read More