Some of our recent blogs have considered the customer experience from a number of different angles – from the mystery shopper program to the reliability of underlying systems that support customer service. This week we ask if technology might have a role in improving the customer experience.
Aristotle’s tried and true rhetorical method might just be a successful formula for advertising, too. Tell them what you are going to tell them; tell them; and then tell them what you told them.
With advertising it seems, hitting people more than once – and via the same medium –yields the...Read More