Talk about getting inside the customer’s head. That’s what we did – quite literally – in our most recent research and resulting white paper, Enhancing the Value of Mail: The Human Response. The insights should help companies better understand the effectiveness of physical advertising mail, particularly as compared to digital ad mail.
Our Semiannual Report to Congress is a record of our work over a 6-month period that reflects our mission of ensuring efficiency, accountability, and integrity in the U.S. Postal Service. As required by law, we publish the SARC – as we affectionately call it – twice a year.
In our...Read More