Sellers Can’t Afford to Box Themselves In

With more than 226,000 different decorative pillows to buy on Amazon, you could spend a week just browsing for them. And then you could use another week to peruse all the pillow choices on the other online marketplaces, like eBay and Etsy.

Suffice to say, you can find a ton of options online for just about any trinket you need. On the other hand, if you are one of the millions of online sellers, you have an awful lot of competition. So, sellers really need to differentiate themselves from the pack to earn customers, especially repeat customers. 

 

A Vote for Election Mail

As the ever-lengthening election season gears up, you can expect to receive more political mail. Political mail – also called campaign mail – provides a nice revenue lift for the U.S. Postal Service during election years. In fiscal year 2014, the Postal Service earned more than $317 million from political mail.

 

Going (More) Mobile

If you’re like most people – say, the 64 percent of American adults who own at least one smartphone, according to Pew Research – you probably do a fair amount of online browsing wherever you happen to be. Increasingly, mobile is not just an extension of the web experience but rather the focal point of it: All signs point to mobile driving e-commerce’s future growth.

 

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