Talk about getting inside the customer’s head. That’s what we did – quite literally – in our most recent research and resulting white paper, Enhancing the Value of Mail: The Human Response. The insights should help companies better understand the effectiveness of physical advertising mail, particularly as compared to digital ad mail.
Self-driving vehicles might seem like a plot device in a science fiction movie -- think iRobot or Total Recall – but actually, they’re already here. Google and other companies have been testing driverless vehicles for several years, and some aspects of semi-autonomous vehicle technology, like...Read More