It’s easy to understand the underlying motivation behind the U.S. Postal Service’s digital strategy: use data to make mail a much more powerful marketing and communications tool. Hard copy and digital working together to make each other better. So what if the Postal Service is a little late to the party. At least it has showed up, which, as Woody Allen reminded us, is 80 percent of life.
Our Semiannual Report to Congress is a record of our work over a 6-month period that reflects our mission of ensuring efficiency, accountability, and integrity in the U.S. Postal Service. As required by law, we publish the SARC – as we affectionately call it – twice a year.
In our...Read More