This is the fourth and final blog in our week-long series on What America Wants from the Postal Service.
Nowhere has the digital revolution been more disruptive than in communications. The rapid evolution in Internet-based technologies has changed the way businesses and individuals communicate and transact. They now rely on both digital and physical communications. This dramatic shift has certainly challenged the Postal Service, but also created opportunities for it to expand into digital services to meet customers’ needs.
What digital services might the Postal Service offer to serve customers and potentially generate new revenue? In the paper What America Wants from the Postal Service, our web survey of 5,000 Internet-connected Americans aged 18 years and older asked respondents to consider the Postal Service as a provider of digital services and to weigh in with their preferences of potential new digital services it could offer.
Interestingly, an overwhelming majority of respondents (especially younger respondents) are comfortable with the Postal Service as a provider of digital services. Only 12 percent of respondents indicated they would not trust the Postal Service to provide any digital services. More than 80 percent of respondents trust the Postal Service for providing package tracking, followed by e-government services (34 percent), and identity verification services (nearly 30 percent). More than 40 percent of respondents expressed interest in having a digital mailbox service, while more than 55 percent of respondents see value in the Postal Service providing a delivery preference management system.