Ever watch an ad on YouTube and think, “I don’t get it?” It’s likely the ad was directed at a certain customer segment – like, say, millennials. Companies target their advertisements in a variety of ways to reach different types of customers, and age segmentation is one of the most common.
Data use is critical for all aspects of the U.S. Postal Service’s operations, including determining costs and setting prices. That’s why data systems need to be accurate and reliable.
Our recent audit...Read More