Promoting the Postal Service

The U.S. Postal Service uses a variety of strategies and media – including direct mail, television, radio, and sponsorships – to advertise, market, and promote its products and services. These efforts also help to build brand awareness for the Postal Service. Some campaigns have succeeded, such as the Priority Mail Flat Rate box campaign, “If it fits, it ships®.” Other efforts have been less successful.

 

Overtime as a Management Tool

Matching workforce to workload has been a long-term struggle for the U.S. Postal Service. In its banner years, when volume was increasing, the Postal Service often found it difficult to quickly reduce workhours to offset seasonal dips in mail volume. Over the past 6 years, as volumes have steadily declined, the Postal Service has done a better job of matching its work hours to its workload. It has its lowest number of career employees in 25 years and productivity has seen steady cumulative improvement.

 

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  • 18 hours 22 min ago
    I would appreciate and be grateful for mail being delivered in just three days. As it stands now and with many unacknowledged complaints about opened mail, missing mail, no mail etc..lm lucky to get...
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    I think the new vehicle should have back up "beepers" to warn people around the truck it's backing. Backup camera and proximity warnings. Environmental controls for heat and A/C...

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