In the late 1950s, McDonald’s executives discovered that being in the real estate business was more profitable than focusing solely on the food business. McDonald’s founder Ray Kroc had a business partner, Harry J. Sonneborn, who devised a plan to purchase or lease the land on which nearly all McDonald’s restaurants would be located. He then charged franchisees a monthly rental fee for the land, or a percentage of their sales, whichever was greater. The rest, as they say, is entrepreneurial history.
Often when you make a charitable donation in response to a direct mail campaign, you’re asked to put a stamp on the prepaid envelope. It’s another way to help the organization save on costs. And for a nonprofit, those savings can add up.
The prepaid envelope is known as business reply...Read More