In the late 1950s, McDonald’s executives discovered that being in the real estate business was more profitable than focusing solely on the food business. McDonald’s founder Ray Kroc had a business partner, Harry J. Sonneborn, who devised a plan to purchase or lease the land on which nearly all McDonald’s restaurants would be located. He then charged franchisees a monthly rental fee for the land, or a percentage of their sales, whichever was greater. The rest, as they say, is entrepreneurial history.
As Kermit the Frog sang, it’s not easy being green. Well, Kermit, try achieving corporate sustainability. It’s more than just “going green.” It generally means giving consideration to the environmental, economic, and social impact of a company's business practices.
While it’s not...Read More