Pushing the Envelope wants to ask you for your thoughts on how the U.S. Postal Service, as it faces its financial crisis, might improve operations and reduce costs while continuing to deliver mail.
Aristotle’s tried and true rhetorical method might just be a successful formula for advertising, too. Tell them what you are going to tell them; tell them; and then tell them what you told them.
With advertising it seems, hitting people more than once – and via the same medium –yields the...Read More