Much emphasis has been placed on reducing the Postal Service’s costs in response to its financial crisis. Yet financial viability could come in the form of a balanced approach that both reduces costs and increases revenue. How would a smart business respond to declines in its major products? Would it raise prices where possible in stagnant areas and invest the proceeds into existing or new growth areas? Would it selectively discount products to grow volume in price sensitive segments?
As the post that handles almost half of the world’s mail volume, the U.S. Postal Service knows a thing or two about mail. But that doesn’t mean it can’t learn something from other posts.
Although the Postal Service differs in many respects from other posts, many of the regulatory...Read More